New site for top UK flower delivery network

28/01/10

Crafted Media recently launched a new website for Flowers Delivered UK, a leading online supplier of flowers, wreaths and arrangements. The company, which imports their products daily from around the globe, approached Crafted Media to redesign their online presence following excellent  results from a site launch and search marketing campaign on a sister site.

The redesign includes a bespoke layout, “The design makes use of detailed, high quality images to project the beauty of the flowers available,” commented Rob Doole, Creative Director of Crafted Media. “Together with a simple, streamlined design, we have created a user-friendly and professional website that has ecommerce at its core, giving customer easy ways to find and purchase the flowers and gifts. It also acts as a standalone resource for a variety of flower-related information.”

The overhaul also involved a full ecommerce build that adds a variety of unique features to increase the website’s usability. Customers can search for flowers by colour, price, occasion or type, giving maximum value and versatility to ensure the most appropriate products can be found easily. Photo gift cards can also be easily personalised and included in the order.

Now that the website has gone live, an extensive search optimisation campaign – implemented by Crafted Media’s Search Marketing Team – will help Flowers Delivered rank for competitive keywords in the major search engines.

Deploying bespoke ecommerce solutions is one of Crafted Media’s specialties. If you’d like to know more about the benefits, please call us on 020 7061 6216 or 01473 213222