Crafted Media news archive

01/10/08 - Firms advised to think mobile

E-commerce businesses could be missing out on customers by ignoring the opportunities offered by the growing popularity of mobile internet, it has been claimed.A study conducted by software house Omni...

02/10/08 - Bloomberg videos offer 'advertising opportunities'

AOL Money & Finance will host 20 more video clips from advertisers on its website after agreeing a deal with Bloomberg, it has emerged.The arrangement will allow marketers to place adverts on both...

03/10/08 - E-tailers worried about customer experience

Online retailers will have to place a greater emphasis on overall customer experience if they are to prosper in the future, a market expert has predicted.The suggestion was made by Cameron McLean, gen...

09/10/08 - Internet advertising up in the US

Recent figures have revealed that revenue from internet advertising in the US is currently on the increase.A study by the Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC) found th...

09/10/08 - Ecommerce set to boom

A recent study has predicted that online retail is set to grow by 129 per cent over the next five years. Conducted by Verdict Consulting, the research revealed that high street shopping is only likely...

15/10/08 - Web design crucial in ecommerce

Those looking to set up a successful ecommerce website should make sure that their web design is professional looking, it has been claimed. According to Joel Sussman of PromotionWorld.com, online cons...

17/10/08 - Economic crisis to boost ecommerce

A recent study has revealed that the ongoing economic crisis is likely to boost sales for ecommerce sites. Conducted by Linkshare, the research found that increasing numbers of consumers are looking f...

03/10/08 - Online shopping 'becoming more popular'

British e-commerce companies are likely to benefit from the financial downturn, the findings of a new survey suggest.A study conducted by price comparison service Shopzilla discovered around 90 per ce...

16/10/08 - Marketers 'planning to increase online spend'

A recent study revealed that marketers are planning to increase the amount of money they spend on online campaigns. Conducted by MarketingProfs, the survey of 600 professionals in the sector found tha...

21/10/08 - Ecommerce web design 'should focus on efficiency'

Ecommerce companies should look at improving customer efficiency when considering the web design of their sites, according to experts.Professionals at EcommerceTimes.com recommend that firms install f...

08/10/08 - Keep important pages 'a few clicks away'

Those involved in web design should make sure that the important pages on a website are no more than a few clicks away from the homepage, it has been claimed. Experts at Google noted that relatively f...